How to Stay Engaged as an Employer During COVID-19

By: Chris McIntyre

COVID-19 has changed how we interact with everyone and everything around us. Our office understands it has been a long, strange 11 weeks and we all face a challenging road ahead. However, how we think about recruiting for co-ops, internships, and full-time roles is no different.

Together we will find a new normal and resume certain pre-COVID activities. While you might not be ready to resume recruiting just yet, whenever you are, we will be here to help. With that in mind, see below for a few tips to help navigate recruiting in uncharted times.

  1. Post your co-op and full-time roles to WITworks. Wentworth is holding Summer classes – albeit virtually – and that means students are on co-op. While a final decision has not been made about the method of instruction for Fall semester, the one certain thing is WIT will have a large number of students looking for a required co-op to begin in September. Students have also altered their search for Fall co-op, with many having already begun the process.

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In addition to co-op, upcoming graduates’ full-time job searches have been impacted by COVID-19. Usually over half of WIT students receive a full-time offer from a previous co-op, but the pandemic has resulted in many more Seniors on the market this Summer. Posting now will ensure the most talented WIT students have access to your roles before most employers begin their process later this Summer.

  1. Host an information session or workshop this Summer. Because all in-person events are suspended or cancelled for the foreseeable future (Including our largest event, the Spring CO-OP + CAREER Fair), students are craving employer interaction. Hosting a workshop in Zoom, such as building a resume or navigating technical interviews, is a great way to connect with students while giving yourself a competitive advantage over competing organizations. Even an hour of Q+A or hosting a traditional information session will go a long way in increasing applications.
  2. Be creative. Perhaps you are not able to commit to a full 40-hour co-op this Summer, or you can hire in June or even July. That is ok – we can still help with recruiting! COVID-19 has required us to be flexible and think about co-op unlike we ever have before, so we will be happy to help you brainstorm ways to make it work. Examples include having students work part-time, remotely (either for the entirety of co-op or temporarily), or a delayed start. Contact CO-OPS + CAREERS or Chris McIntyre for help.
  3. Plan ahead. September 2020 seems like a long way off, but the Summer always goes fast. Because Fall co-op recruiting is already underway and students are currently applying, waiting until August to post means there will be a limited pool of students available. If possible, begin planning for your Fall semester co-ops now to ensure you have ample time to recruit.

We appreciate your continued support and we value our employer partners. Wentworth will continue to provide quality talent for your needs and remain committed to providing the best in real-world learning. As our office likes to say: Let’s get to work!